Marketing Executive - Content & Thought Leadership
Aquent · Millers Point
Job description
About the role
Aquent is recruiting a Marketing Executive to join a leading global professional services organization that is reshaping its industry. The role centres on storytelling and thought leadership: turning complex business insights into engaging content that builds awareness of the organization's work and its experts. It is a foundational position in a growing team, helping to build a new content strategy from the ground up.
Key responsibilities
- Develop and manage a content calendar aligned with industry events, trends, projects and opportunities.
- Interview subject matter experts and turn their knowledge into articles, LinkedIn content, case studies and thought leadership pieces.
- Uncover the deeper story behind projects and create profiles and content that showcase the people behind the work.
- Produce website content, project profiles, newsletters and internal communications.
- Identify industry news and trends where the organization can contribute expert perspectives.
- Engage with senior stakeholders to understand their expertise and interests.
- Support event marketing and turn events into content opportunities.
- Work with marketing, digital, public relations and creative teams to amplify content reach.
Required profile
- 3-5 years of experience in content creation, B2B marketing, communications, corporate affairs, professional services or a similar environment.
- Exceptional writing skills and strong editorial judgment.
- Naturally curious, confident engaging with senior stakeholders and able to spot a good story early.
- Proactive, able to manage multiple content opportunities and deadlines, and comfortable in a professional services setting.
- Experience in professional services, consulting, corporate communications, technical B2B marketing or a similar complex services environment is a plus.
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Aquent
Millers Point