Marketing Director – Companion Animal and Equine

About the role

Lead the marketing agenda for Zoetis Australia's Companion Animal portfolio, owning portfolio, brand and customer strategy to drive sustainable commercial growth.

Key responsibilities

• Own the Companion Animal portfolio and marketing strategy, translating business priorities into growth choices, annual plans and measurable outcomes.
• Lead portfolio architecture, brand strategy, lifecycle management, launches and optimisation.
• Set the marketing operating plan, govern investment and manage financial reporting across Advertising and Promotion (A&P) with ROI focus.
• Shape customer, channel and omnichannel strategy across veterinary, retail and animal‑health audiences.
• Establish performance rhythm across awareness, leads, sales, revenue, profitability, market share and customer outcomes.
• Lead marketing transformation, automation, digital capability and technology adoption.
• Build alignment with leadership, sales, veterinary operations, finance, HR, commercial operations and global partners.
• Lead, coach and develop a high‑performing team, fostering succession, capability and an inclusive culture.

Required profile

• Significant senior marketing or commercial leadership experience with a track record of shaping strategy and delivering measurable growth.
• Strong portfolio, brand, lifecycle and customer‑marketing capability.
• Commercial and financial acumen, including revenue, profitability, market share and investment governance.
• Customer‑led, data‑informed approach to turn insight into strategy and results.
• Experience leading high‑performing teams and building organisational capability.
• Executive presence with ability to influence across functions, geographies and a global matrix.
• Experience in a regulated industry; animal health experience preferred.
• Bachelor’s degree in Marketing, Business, Commerce or related discipline; postgraduate study or professional accreditation valued.

Required skills

• Strategic portfolio and brand management.
• Financial planning and ROI analysis.
• Customer insight analysis and omnichannel strategy.
• Marketing transformation, automation and digital capability adoption.