Marketing Campaign Specialist (12 Month Fixed Term)

About the role

Kmart Australia is hiring a Marketing Campaign Specialist on a 12-month fixed-term contract. The specialist supports the development and delivery of go-to-market communications for individual marketing activities across owned and paid channels, working with internal teams and external partners to run insight-informed campaigns on time, within budget and aligned to brand and commercial objectives.

Key responsibilities

• Develop and manage assigned marketing campaigns aligned with commercial, customer and brand objectives
• Apply insights, critical thinking and prior learnings to campaign planning
• Deliver customer experiences that are clear, compelling and brand-aligned
• Give clear, constructive feedback and direction to creative and media agencies and internal teams
• Prepare timely, actionable post-campaign reports (PIRs) with learnings and recommendations
• Identify performance trends and share insights with the wider marketing team

Required profile

• 2+ years of marketing experience in a fast-paced environment, with exposure to campaign planning and execution
• Experience delivering multi-channel marketing communications across paid and owned channels
• Experience collaborating with cross-functional teams and managing campaign timelines and deliverables with internal and external partners
• Strong business and commercial acumen
• Detail-oriented, solutions-focused, with stakeholder engagement and communication skills

Required skills

• Performance analytics and reporting
• Project and budget management

What we offer

• Flexible hybrid working through the Flex Where, Flex When, Flex Well policy
• Team member discount card at Kmart, Target, Officeworks and Bunnings
• Brighter Benefits programme with discounts on entertainment, travel, lifestyle and health
• Inclusive parental leave and support through a partnership with Circle In
• Learning and support program, and a mentorship program
• Kudos peer-recognition program and career opportunities across the Wesfarmers Group