Search & AI Discovery Specialist

About the role

ahm is hiring a Search & AI Discovery Specialist on a 12-month fixed-term contract, embedded in its Acquisition Squad. The role develops and executes a performance-led strategy covering SEO, Generative Engine Optimisation (GEO) and AI Optimisation (AIO), working across digital, marketing, content and platform teams to improve visibility across traditional search engines and emerging AI-powered experiences.

Key responsibilities

• Develop and execute a performance-focused Search & AI Discovery strategy.
• Lead SEO, GEO and AIO initiatives to improve visibility, engagement and conversion.
• Monitor performance across Google Search, AI Overviews, ChatGPT, Gemini, Copilot and emerging platforms.
• Partner with content teams to create authoritative, conversational and search-optimised content.
• Drive technical SEO improvements across indexation, metadata, structured data, schema and content architecture.
• Turn search insights and performance data into clear, actionable recommendations.
• Champion SEO and AI discovery best practice internally and with agency partners.

Required profile

• At least two years' experience in a similar role, with tertiary qualifications and content-authoring experience.
• Experience developing and implementing SEO strategies that deliver measurable outcomes.
• Strong stakeholder management and communication skills, with a proactive, curious and collaborative approach.

Required skills

• Understanding of GEO, AIO and emerging AI search ecosystems.
• Experience with tools such as SEMrush, BrightEdge, Ahrefs or Google Search Console.
• Knowledge of structured data, schema markup, semantic search and content architecture.
• Strong analytical skills to turn performance data into actionable insights.