New Product Brand Manager

About the role

GSK is seeking a commercially minded and highly analytical New Product Brand Manager to join its New Product Innovation team. This newly created role evaluates new products, indications and lifecycle opportunities, turning complex clinical, market, access and financial evidence into clear recommendations that support portfolio and investment decisions. It is not a traditional brand execution role: it combines strategic thinking with market assessment, forecasting and financial modelling across early-stage opportunities.

Key responsibilities

• Lead assessments of new products, indications and lifecycle opportunities.
• Build market assessments, forecasts, financial models and scenario analyses.
• Translate clinical, competitive and access insights into commercial recommendations.
• Partner across functions to develop business cases and support portfolio decisions.

Required profile

• Pharmaceutical or biotechnology experience in a commercial or analytical role.
• Background in brand management, business insights, finance, commercial strategy or new product planning, with strong analytical capability.
• Comfortable working with complexity, uncertainty and large volumes of data.
• Ability to communicate and influence across functions.

Required skills

• Strong forecasting, market-sizing and financial-modelling capability.
• Commercial and scientific acumen with excellent problem-solving skills.
• Skills listed: Data to Insights, Digital Fluency, Marketing Campaign Planning, Marketing Measurement, Marketing Strategy Implementation, Omnichannel Marketing, Scientific Literacy.

What we offer

• A flexible and life-friendly working approach.
• Development and progression at a global scale, with international opportunities.
• Five "Feel Good Days" and one volunteer day, plus the option to buy up to four weeks of extra leave per year.
• Discounted health insurance.