Marketing Manager
Chartered Accountants Australia and New Zealand · Sydney
Job description
About the role
We’re looking for an experienced Marketing Manager to develop and deliver integrated campaigns that support commercial growth, strengthen our brand and create meaningful value for our members. Reporting to the Head of Growth Marketing, you’ll use audience insights, data and campaign performance to enhance customer acquisition, engagement and retention. This role combines strategic thinking with hands‑on delivery, allowing you to experiment with new approaches and turn complex marketing challenges into measurable outcomes.
Key responsibilities
- Plan, deliver and optimise marketing campaigns aligned with business objectives and the annual marketing plan.
- Support acquisition, engagement and retention through audience‑led, member‑focused marketing activity.
- Use customer insights, data and campaign performance to identify opportunities, test new approaches and improve results.
- Provide practical marketing guidance on audience targeting, messaging, channels and campaign execution.
- Translate campaign results into clear recommendations for senior stakeholders and business decision‑makers.
- Support and mentor the team while fostering collaboration, innovation and continuous learning.
- Build productive relationships with agencies, suppliers and external partners to deliver quality outcomes within budget.
- Establish effective processes, governance and compliance practices that support consistent and scalable marketing delivery.
Required profile
- Commercially minded and audience‑focused marketer who enjoys solving complex problems.
- Strong stakeholder management, influencing and relationship‑building skills.
- Growth mindset with natural curiosity and willingness to test new ideas.
- Self‑motivated with strong ownership and accountability.
- Comfort navigating ambiguity and turning complexity into clear actions.
- Experience in customer journeys, member‑based organisations or international environments is highly regarded.
Required skills
- Marketo
- Adobe Analytics
- Adobe digital marketing tools
What we offer
- Flexible hybrid work model with autonomy and in‑person collaboration.
- Strong focus on equity, diversity and inclusion embedded in everything we do.
- Opportunities to grow your career through learning and development pathways.
- Contribution to meaningful work that supports sustainability and the public good.
- Additional paid leave days at year‑end (subject to approval).
- Recognition as a Great Place to Work® and Family Inclusive Workplace™.
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Published 3 hours ago
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Chartered Accountants Australia and New Zealand
Sydney
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