Digital Marketing Coordinator (Part-Time)

About the role

FEP, an Australian Registered Training Organisation (RTO 90725) that trains financial advisers, mortgage and credit brokers and their compliance teams, is looking for a part-time Digital Marketing Coordinator. You will report directly to the CEO and own execution across search, CRM, web, social and design, making sure FEP appears where its audience searches, including Google and AI-powered answer engines.

Key responsibilities

• Search visibility: run organic SEO from keyword research to technical SEO and schema markup, manage paid search and paid social, and optimise content so FEP is cited in AI-generated answers
• Agency management: brief external SEO and paid media partners, hold them accountable and report monthly
• HubSpot and automation: build campaigns, workflows, nurture sequences and eDMs, track conversions and report ROI through dashboards
• Website and eCommerce: maintain and optimise the WordPress site and its WooCommerce integration, including course listings, conversion pathways and payment flow
• Social media: plan and schedule organic and paid content across LinkedIn, Facebook, Instagram and YouTube
• Design and collateral: produce board and investor presentations, course guides, proposals, capability statements, infographics and social tiles
• Compliance: work with Compliance and Education teams so every claim is accurate and meets ASQA standards

Required profile

• Experience in a digital marketing coordination or campaign execution role
• Interest in AI search optimisation and how generative search is evolving
• Analytical mindset, attention to detail and good compliance instincts
• Ability to manage multiple campaigns in a three-day week
• Preferred: marketing or communications qualification, Google Ads, Google Analytics, SEO or HubSpot certification, Adobe Creative Suite and/or Canva, and experience in an RTO or regulated environment

Required skills

• Solid working knowledge of organic SEO and paid search
• Hands-on HubSpot (or similar CRM) automation and reporting
• WordPress, ideally with WooCommerce
• Desktop publishing and branded design

What we offer

• A direct line to the CEO with real ownership and visible impact
• Broad, hands-on experience with a pathway into senior digital or growth marketing roles
• A part-time role that respects your time
• Purpose-driven work in Australian financial services
• A modern workspace on Collins Street