Category Insights Manager

About the role

The Category Insights Manager is the key point of contact between Sales and Consumer Marketing for the assigned categories, driving their strategic and tactical development. The role manages the end-to-end flow of category information, turns category plans into cross-channel execution, develops and presents category concepts and insights through data analysis, and leads the overall development and performance of the category portfolio. The position starts on 9/23/2026.

Key responsibilities

• Develop category growth strategies and recommendations using shopper, panel and retail data.
• Lead category reviews for key retail customers, delivering insights and recommendations that drive mutual growth.
• Analyse category, competitor, shopper and market performance to identify trends, risks and growth opportunities.
• Partner with Sales, Consumer Marketing and Customer Marketing teams on strategic planning, new product launches and assortment decisions.
• Develop and maintain category assortments, range recommendations and shelf strategies aligned to shopper and retailer needs.
• Create presentations, category reviews and business cases that influence internal and external stakeholders.
• Generate and communicate shopper insights supporting category strategy, activation planning and commercial decisions.
• Monitor new product performance and category initiatives, measuring success and spotting improvements.

Required profile

• Degree in Business, Marketing or a related field.
• 4-5 years' experience in Category Management, Category Insights, Trade Marketing or Account Management within FMCG.
• Strong experience with syndicated data sources such as Circana/IRI, Quantium, Nielsen or equivalent.
• Excellent presentation, storytelling and stakeholder management skills.
• Ability to manage multiple projects and priorities with attention to detail, and to influence cross-functional and external stakeholders.

Required skills

• Advanced analytical skills, turning complex data into clear commercial recommendations.
• Understanding of category management, assortment optimisation and shopper insights.

What we offer

• Work from home two days per week.
• Onsite gym and additional annual leave days.
• Health and wellbeing programs, including a subsidised Calm App subscription.
• Over $100 of free products each year.
• Internal mentoring program and development plans.
• Employee referral program.