Social & PR Creative Lead

About the role

The Social & PR Creative Lead will shape the creative vision for social media and public relations campaigns at agence supreme. This full‑time, on‑site position in Sydney drives concept development, storytelling and brand consistency across multiple platforms.

Key responsibilities

• Develop concepts and content for multi‑platform social campaigns and PR initiatives.
• Brief and guide designers and copywriters, ensuring high‑quality visual and written output.
• Craft campaign narratives, write and refine social posts and PR materials.
• Collaborate with account and strategy teams to align creative work with client objectives.
• Monitor trends, identify timely brand visibility opportunities, and support media outreach.
• Present creative ideas to clients and internal stakeholders while managing timelines.

Required profile

• Proven experience leading creative development for social media and PR campaigns.
• Strong copywriting and storytelling abilities for digital channels.
• Experience planning and executing social content calendars and integrating them with PR moments.
• Ability to collaborate effectively with designers, strategists and account teams.
• Excellent written and verbal communication, confident presenting to clients.
• Organised with strong time‑management, handling multiple projects in a fast‑paced environment.

Required skills

• Familiarity with major social platforms, content formats and current cultural/digital trends.
• Ability to adapt tone and messaging to different brands and audiences.