Product Marketing Manager

About the role

Domain is looking for a Product Marketing Manager to join its Residential business in Sydney. You will own the go‑to‑market strategy for agent‑focused products, working closely with Product, Sales and Marketing to drive agent engagement and growth.

Key responsibilities

• Plan and execute go‑to‑market strategies for new product features and releases, including launch timelines and performance tracking.
• Develop clear, compelling value propositions and messaging that resonate with agents and differentiate Domain.
• Partner with cross‑functional teams to create integrated campaigns, sales enablement content and channel‑specific assets.
• Leverage customer, competitor and market insights to inform product positioning and campaign optimisation.
• Produce tools, collateral and narratives that empower Sales teams to communicate product value effectively.
• Monitor campaign and launch performance, extract insights and recommend improvements.

Required profile

• 4‑7+ years of experience in product marketing, B2B marketing or related roles.
• Proven track record of delivering end‑to‑end campaigns, GTM initiatives or product launches.
• Strong storytelling and communication skills across written, verbal and presentation formats.
• Data‑driven mindset with ability to use insights to guide decisions.
• Excellent stakeholder management and cross‑functional collaboration abilities.

Required skills

What we offer

• Hybrid working policy.
• Wellbeing leave and up to 20 weeks paid parental leave for primary carers.
• Leadership development programmes, LinkedIn Learning and other growth opportunities.
• Regular social events, including Innovation Days and an annual BBQ.