Marketing Specialist - Performance Marketing
BOQ Group · Sydney
Job description
About the role
We are seeking a Marketing Specialist – Performance Marketing to join our Digital & Marketing team. Reporting to the Senior Marketing Manager, you will drive customer acquisition and retention across paid search, social, programmatic, affiliates, digital video and audio channels.
Key responsibilities
- Analyse and improve performance of digital marketing activities across multiple channels.
- Execute performance marketing strategies, identify optimisation opportunities and support experimentation.
- Deliver SEO and Answer Engine Optimisation initiatives to boost visibility on search engines and AI platforms.
- Collaborate with marketing, product and digital teams to launch campaigns and support reporting, attribution and insights.
Required profile
- Digitally‑minded professional thriving in a fast‑paced environment.
- Strong analytical thinking with ability to turn data into business outcomes.
- Excellent stakeholder management and ability to work with agency partners.
Required skills
- Paid Search
- Paid Social
- Programmatic advertising
- Affiliate marketing
- Digital Video and Audio advertising
- SEO and Answer Engine Optimisation (AEO)
- Digital analytics platforms
What we offer
- Flexible working arrangements
- Discounted financial products
- Salary sacrificing options
- Paid parental leave with no minimum requirements
- Purchase additional annual leave
- Discounted private health insurance
- Employee Assistance Program (EAP)
- Access to employee network groups
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Published 8 hours ago
Expires 1 month from now
7 views · 0 interested
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BOQ Group
Sydney