Marketing Specialist - Executive AI Briefings
Digitly · Victoria
Job description
About the role
Digitly helps leadership teams turn AI potential into enterprise-grade solutions, designing, building and operating AI Agent workforces trained on client data. It is looking for a Marketing Specialist to raise awareness among senior decision-makers and turn attention into conversations, with a focus on generating executive AI briefing bookings and qualified pipeline. This is a hands-on role in a growing business with direct access to leadership.
Key responsibilities
- Plan and run multi-channel campaigns (LinkedIn, email, paid, web and events) targeting business owners, C-suite and digital and technology leaders
- Create content explaining complex AI topics in plain business language: thought leadership, case studies, use-case stories, website copy and sales collateral
- Drive demand for the executive AI briefing and track performance from first touch to booked meeting
- Manage the website, email marketing and marketing automation, including landing pages, CTAs and conversion improvements
- Work with sales and leadership to align messaging, support outreach and follow up on leads
- Collaborate daily with the team in India, as the main point of contact across time zones
- Plan and coordinate webinars, round-tables and industry events
- Monitor campaign performance, report results and use data to improve; explore AI tools to speed up and smarten the marketing
Required profile
- 2-4 years' experience in a marketing role, ideally B2B, technology, consulting or professional services
- Strong writing skills, able to turn technical concepts into jargon-free messaging
- Comfortable owning campaigns end to end, from idea to launch and reporting
- Data-informed mindset focused on leads, pipeline and ROI
- Able to speak and write Gujarati to liaise with the India team
- Comfortable across time zones and cultures, organised and proactive in a small, fast-paced team
Required skills
- Hands-on experience with LinkedIn, email marketing, a CRM or marketing automation platform (e.g. HubSpot) and web analytics
- Nice to have: experience marketing AI, SaaS, cloud or digital transformation services; selling to executives; event or webinar delivery; basic design skills (Canva, Figma) or website experience (Framer, WordPress)
What we offer
- Salary range of $75,000 - $85,000 plus superannuation
- Remote working arrangement with the option to work from home
- High ownership and visibility with direct access to leadership
To apply, send your resume and a short note on why you are interested, and examples of campaigns or content if available.
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Digitly
Victoria