Digital Marketing Officer

About the role

The Digital Marketing Officer will drive SCHF’s online presence, acquire new supporters and deliver brand and lifecycle projects as part of the digital engagement strategy. You will implement paid marketing, content, email and A/B testing initiatives to meet business objectives.

Key responsibilities

• Design, launch and optimise paid marketing campaigns to increase brand awareness and ROI.
• Manage SCHF’s influencer program and collaborate with stakeholders to align digital strategies with business goals.
• Develop and execute acquisition, lead‑generation and audience‑segmentation initiatives, including look‑alike and retargeting.
• Plan, run and analyse A/B tests across creative, messaging, channels and user journeys.
• Create and publish website, blog and landing‑page content, ensuring mobile‑first, SEO‑friendly standards.
• Build, test and deploy email campaigns in Salesforce Marketing Cloud, monitoring performance and delivering insights.

Required profile

• Degree in a relevant field or 2‑3 years equivalent experience.
• Strong planning, organisational and stakeholder‑management abilities.
• Ability to work independently and collaboratively across teams.

Required skills

• Microsoft Suite
• Google Analytics 4 (GA4)
• CRM/Salesforce
• Website CMS (Funraisin preferred)
• Marketing automation with Salesforce Marketing Cloud

What we offer

• Full‑time salary of $102,757 AUD plus superannuation (2% additional).
• Choice of three office locations (CBD, Randwick, Westmead) with remote and flexible working options.
• Generous leave entitlements including 26 weeks parental leave and compassionate leave.
• Learning benefits: 5 learning days, $1,500 learning budget and access to an online library.
• Wellness package: $500 wellness dollars and Fitness Passport access.