Content & Channel Manager

About the role

The Content & Channel Manager will develop and execute omnichannel content strategies that align with Pfizer’s brand and go‑to‑market goals. Working closely with the Omnichannel Insights Lead and cross‑functional teams, you will ensure data‑driven, customer‑centric content across all channels.

Key responsibilities

• Partner with marketers and GTM Excellence to create integrated, market‑specific omnichannel plans and translate them into actionable content schedules.
• Advise brand teams on designing, localising and deploying content that meets regulatory standards and customer needs.
• Provide guidance on channel mix, SEO/SEM, analytics and A/B testing to optimise performance.
• Build omnichannel capabilities across marketing teams and audit content proposals for strategic alignment.
• Collaborate with legal, compliance, medical and external agencies to ensure seamless, compliant execution.

Required profile

• Bachelor’s degree or higher with strong design‑thinking, planning and project‑management skills.
• Strategic, analytical mindset with experience in Agile/SCRUM environments.
• Excellent stakeholder‑management and communication abilities.
• High attention to detail, integrity and a growth‑oriented attitude.

Required skills

• Adobe Analytics (or similar analytics tools)
• Tableau (or similar data‑visualisation tools)
• Marketo
• Adobe Suite

What we offer

• Hybrid work mode with flexible arrangements
• Paid parental leave, health & wellness apps, and career growth programs
• Recognition & rewards, paid volunteer days, and life‑insurance benefits
• Access to Pfizer Learning Academy, flu vaccines, skin checks, and additional leave purchase options