Marketing Strategy & Growth Lead
Jobs for Humanity · Melbourne
Job description
About the role
Lead marketing strategy and execution to drive brand awareness, generate qualified leads, and grow revenue through data‑driven campaigns and cross‑functional collaboration.
Key responsibilities
- Increase lead volume and conversion rates.
- Grow brand awareness and engagement.
- Launch campaigns on time and within budget.
- Improve customer acquisition cost (CAC) and marketing ROI.
- Maintain a strong pipeline through effective segmentation.
Required profile
- Bachelor’s degree in Marketing, Business, or a related field.
- 5+ years of marketing management experience.
- Proven track record in achieving campaign performance metrics.
- Experience with CRM and marketing automation tools.
- Strong understanding of market research and positioning.
Required skills
- Marketing analytics and reporting.
- SEO/SEM and paid media (Google Ads, Meta).
- Marketing automation platforms such as HubSpot and Marketo.
- CRM management, specifically Salesforce.
- A/B testing and experimentation.
- Strategic thinking and data‑driven decision making.
- Leadership and team management.
- Cross‑functional collaboration.
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Published 16 hours ago
Expires 1 month from now
7 views · 0 interested
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Jobs for Humanity
Melbourne
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