SEO Copywriter

About the role

Aquent is partnering with an independent digital marketing agency that is expanding its services and team. The agency is looking for an SEO copywriter to craft content that improves search visibility, audience engagement and campaign performance across a wide range of clients. The role is temporary, full-time and contractor-based.

Key responsibilities

• Review, rewrite and optimise website content to improve search engine rankings and client visibility.
• Create content for landing pages, category and subcategory pages, blog articles and other web assets.
• Research keywords to find new content opportunities and improve ranking positions.
• Edit existing client website content with an SEO focus on grammar, syntax, readability and ranking potential.
• Publish and update content across websites and platforms, and track performance to optimise further.
• Take part in team meetings, develop content plans and proposals, and contribute to the agency's own digital presence.
• Write headlines, copy and captions for paid advertising campaigns, and collaborate with performance and design teams.
• Work with clients, incorporate their feedback, and share performance insights in monthly reviews.
• Write social media captions, use scheduling tools, and develop monthly content ideas for designers.
• Review social media metrics and stay up to date with social media trends.
• Write scripts for radio, television, outdoor and video advertising, and liaise with creative studios, talent and media outlets.

Required profile

• At least 3 years (ideally 3-5 years) of proven SEO copywriting experience.
• University degree or higher, preferably in marketing and/or media publishing/communications.
• Excellent English with strong grammar, spelling and attention to detail.
• Ability to tailor writing to each client's tone of voice and industry.
• Detail-oriented, organised, deadline-focused and able to manage weekly workloads.
• Team player comfortable in diverse environments, with ambition and a willingness to learn.

Required skills

• Experience with email marketing platforms.
• Familiarity with website content management and publishing systems.
• Proficiency with standard office productivity suites.