Senior Regional Marketing Specialist, APAC

About the role

The Senior Regional Marketing Specialist, APAC will translate marketing strategy into campaigns that generate qualified opportunities and support pipeline growth across Australia and New Zealand. This hands‑on individual contributor role works closely with sales, global marketing specialists and industry partners.

Key responsibilities

• Develop and deliver regional campaigns and activities that generate leads, nurture opportunities and retain customers for key products.
• Adapt and activate global marketing, brand, PR and communications initiatives across APAC.
• Partner with sales to strengthen the lead pipeline, improve conversions and maximise marketing ROI.
• Monitor campaign performance and adjust plans as needed.

Required profile

• A tertiary qualification in marketing or a related discipline.
• 10 years of B2B marketing experience.
• Excellent written and verbal English communication skills.

Required skills

• Strong commercial judgement to turn marketing activity into measurable business outcomes.
• Creative thinking and ability to develop new ideas and clear vision.
• Analytical approach to solving problems and identifying improvement opportunities.
• Collaborative working style with outstanding communication and influencing skills.