Senior Digital Marketer

About the role

Olas Supply Co. is seeking a Senior Digital Marketer to lead and execute its digital marketing strategy. Based on‑site in Burleigh Heads, this full‑time position will drive brand awareness, engagement, and revenue across all online channels.

Key responsibilities

• Develop and launch social media campaigns that reflect the brand’s travel‑inspired aesthetic.
• Oversee paid and organic lead‑generation activities, nurturing audiences into customers.
• Manage email marketing, digital advertising, and performance tracking.
• Monitor web analytics to inform data‑driven decisions and optimise campaigns.
• Collaborate with creative, e‑commerce and brand teams to ensure consistent messaging and support product launches.
• Stay current with digital trends and propose innovative tactics to strengthen the online presence.

Required profile

• Proven experience leading integrated digital marketing campaigns.
• Expertise in social media marketing, community management and performance optimisation.
• Hands‑on experience in lead generation for consumer brands, preferably apparel, lifestyle or travel.
• Strong communication, collaboration and project‑management abilities.
• Bachelor’s degree or equivalent in Marketing, Digital Media, Communications or related field.
• Track record in influencer, PR and event marketing with authentic brand relationship building.

Required skills

• Google Analytics (or similar web‑analytics platforms).

What we offer

• Opportunity to shape a growing lifestyle label.
• Creative, fast‑paced team environment.
• Direct impact on brand storytelling and customer journey.