Product Marketing Manager (SENSE 600 & SENSE Solutions)

About the role

InfraBuild, Australia's integrated steel manufacturing, distribution and recycling business, is looking for a Product Marketing Manager in Sydney to lead the growth and adoption of SENSE 600 and SENSE Solutions across the InfraBuild business. Working with Commercial, Innovation, Engineering and customer-facing teams, you will shape go-to-market strategies, strengthen customer value propositions and turn market insights into commercial outcomes.

Key responsibilities

• Develop and execute go-to-market strategies, including market positioning, commercialisation and sales enablement.
• Build customer value propositions with Innovation, Engineering and Commercial teams.
• Drive market development through targeted campaigns, specification programs and customer engagement.
• Analyse market trends, customer needs and competitor activity to identify opportunities.
• Prioritise growth opportunities across products, channels, regions and customer segments.
• Lead cross-functional initiatives, influence stakeholders and track performance against commercial objectives.

Required profile

• Relevant qualification in business, marketing, engineering or a related field.
• Demonstrated experience in product marketing, commercial strategy or go-to-market roles with proven results.
• Experience launching products and developing customer-focused value propositions.
• Experience in industrial, manufacturing, construction, infrastructure or other B2B markets is highly regarded.

Required skills

• Commercial and analytical skills, turning market insights into actionable strategies.
• Ability to influence stakeholders and build cross-functional alignment.
• Strong communication, project management and presentation skills.

What we offer

• 20 weeks paid Primary Carer Leave and 3 weeks Partner Leave, with superannuation contributions during unpaid leave (eligibility applies).
• Discounted corporate health insurance with nib Health Insurance.
• Novated leasing options for vehicles.
• A highly visible role with strategic exposure to executive leaders and key stakeholders.