Product Manager - Adtech (Auction Optimisation)
carsales · Sydney
Job description
About the role
Publift, an Adtech company founded in 2015 that helps online publishers maximise revenue from display ads, is hiring a Product Manager to own Auction Optimisation across its publisher stack (Prebid, Google Ad Manager, APS and demand and identity partners). The role sets strategy, defines measurable outcomes and runs the experimentation loop to improve revenue per impression.
Key responsibilities
- Own the strategy, roadmap and outcomes for auction optimisation across Prebid and GAM, with clear KPIs and decision guardrails.
- Manage the end-to-end optimisation uplift loop: frame hypotheses with Data Science, design implementation with Engineering, interpret results and decide when to go to market.
- Translate business goals into precise specs and experiment plans, and drive delivery through launch, measurement and post-launch review.
- Make bidder configuration, identity, floors, timeouts and layouts improvements coherent and measurable.
- Evaluate demand, identity and measurement partners through structured trials and support Commercial teams in negotiating integrations.
- Communicate priorities, risks and results transparently to executives and cross-functional teams.
Required profile
- 5+ years of product management experience owning revenue-bearing products, mostly in publisher-side adtech.
- Hands-on experience with publisher monetisation systems such as Prebid, Google Ad Manager, SSPs/DSPs and identity solutions.
- Demonstrable impact on monetisation, reliability, latency or similar core metrics.
- Fluent in data analysis, able to explain a publisher's auction journey from first principles.
- Comfortable discussing test design and basic statistics with Data Scientists and turning analytics into experiments.
Required skills
- SQL, Google Sheets and Excel for data analysis
- Knowledge of Prebid and Google Ad Manager
What we offer
- Hybrid working with flexible policies and leave options
- 24 weeks paid parental leave, four weeks paid secondary caregiver leave and paid family and fertility planning leave
- A workplace recognised as one of Australia's Best Workplaces, a Family Friendly Workplace and a WORK180 endorsed employer
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Published 1 hour ago
Expires 1 month from now
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carsales
Sydney