PR Account Manager

About the role

Dentsu Creative is looking for a PR Account Manager to join its Public Relations team in Sydney. You will work across corporate and consumer communications for clients in automotive, education and financial services, turning insights into compelling media stories.

Key responsibilities

• Drive day‑to‑day momentum across press office and campaign activity, ensuring high‑quality outputs.
• Develop and pitch timely stories across sectors such as motoring, lifestyle, education and business.
• Translate data, expert commentary and complex issues into clear media narratives.
• Build and maintain strong relationships with journalists to secure earned media.
• Monitor the media landscape for emerging issues and competitor activity.
• Draft and review PR materials including releases, pitches, briefing notes and coverage reports.
• Collaborate with senior and junior team members and specialists across media, creative and strategy.
• Manage timelines, approvals and reporting with strong attention to detail.

Required profile

• Experience in a media‑relations heavy PR role, preferably in an agency, corporate or government setting.
• Ability to shape strong media stories for diverse sectors and audiences.
• Comfort working with data, trends, expert commentary and complex subjects.
• Enjoyment of pitching, building media relationships and staying close to the news cycle.
• Organised, proactive and calm under pressure with the ability to manage multiple deadlines.
• Strong writing skills, sharp attention to detail and good judgement on client‑ready content.
• Collaborative mindset and curiosity about clients' industries.

What we offer

• Flexible working policy with a $250 home‑office contribution.
• Dedicated volunteer leave and company‑wide “One Day for Change” event.
• 5 weeks annual leave after 2 years plus 3 Wellness days per year.
• Career development through Dentsu University and learning opportunities.
• Inclusive culture encouraging diversity and meaningful progress.