Marketing Specialist

About the role

McNab Group, one of Australia's largest construction, development and property groups, is looking for a creative, proactive and organised Marketing Specialist on the Gold Coast. Working across Construction, Developments and the wider Group, the role develops and delivers marketing initiatives that strengthen the brand, showcase projects and engage clients and stakeholders. It is a varied, hands-on position covering marketing planning, content creation, campaigns and promotional coordination.

Key responsibilities

• Develop and implement marketing plans, campaigns and promotional initiatives aligned with business and project objectives.
• Identify marketing opportunities and research industry trends to support brand positioning.
• Create written and visual content for digital platforms, campaigns and business communications.
• Develop branded marketing materials, presentations, project profiles and promotional collateral.
• Support employer branding, including careers content, employee profiles and recruitment materials.
• Coordinate promotional content and award submissions for people, projects and business achievements.
• Coordinate project marketing, including signage, photography, videography and promotional content.
• Develop and review tender-related collateral such as project profiles and branded personnel resumes.
• Plan and coordinate client events, project launches, milestone celebrations and stakeholder engagement.
• Maintain marketing content libraries consistent with McNab's brand standards and review activities for improvement.

Required profile

• Tertiary qualification in Marketing, Communications, Media or a related discipline.
• Demonstrated experience in marketing, communications, branding or content development.
• Experience developing and coordinating marketing campaigns and promotional activities.
• Strong written and verbal communication skills and attention to detail.
• Ability to manage competing priorities and work with a range of stakeholders.
• Experience in construction, property or development marketing, event coordination, photography, videography or graphic design is highly regarded.

Required skills

• Confidence using digital marketing tools, Microsoft Office and content development platforms.
• Content creation and campaign coordination.

What we offer

• Birthday leave.
• Social club and team events.
• Annual health and fitness subsidy.
• Parental leave program.
• Employee Assistance Program.
• Tailored development opportunities and training programs.

Applications are made directly by candidates; the company does not engage recruitment agencies for this role.