Customer Marketing Manager

About the role

Join an international wine and spirits brand as a Customer Marketing Manager responsible for driving through‑the‑line activations across the Australian and New Zealand markets. You will work closely with global brand teams, local account managers and the New Zealand distributor to create localized marketing strategies that boost point‑of‑sale conversion while building long‑term brand equity.

Key responsibilities

• Collaborate with international brand teams to adapt global assets for the ANZ market.
• Develop and execute an annual activation calendar aligned with in‑store promotions.
• Manage local brand assets, tasting notes, award submissions and events for the Group wines.
• Support the Fine Wine Manager with sales collateral and promotional materials.
• Oversee the direct‑to‑consumer website and email communications.
• Coordinate with agencies for POS, design and activation development.

Required profile

• Degree in Marketing or a related field.
• Proven experience delivering below‑the‑line activations and customer‑led initiatives.
• Strong ability to work cross‑functionally and meet tight deadlines.
• Creative, proactive attitude with high personal and professional standards.
• Excellent communication and project‑management skills.

Required skills

What we offer

• Generous product allowance.
• Birthday leave and purchased flexibility leave.
• Wellness subsidy.
• Training and development opportunities.
• Dynamic, collaborative company culture.