Area Manager – Retail (Australia)

About the role

The Area Manager will oversee a group of stores in Australia for a contemporary fashion‑jewellery brand. You will be responsible for driving sales, ensuring high standards of customer service, and leading store teams to achieve the company’s objectives.

Key responsibilities

• Plan and execute sales and marketing strategies to meet regional sales targets.
• Identify new business opportunities and sales channels to grow brand visibility.
• Analyse sales reports and data to set business strategies and forecast demand.
• Set performance goals for store managers and monitor their achievement.
• Coach and develop associates in sales techniques and customer service.
• Collaborate with marketing to create events, incentives and promotional activities.
• Oversee store operations, including inventory accuracy, loss prevention and facility maintenance.
• Manage special events such as collection previews, client events and sales promotions.
• Implement merchandising directives and ensure visual standards across all stores.
• Provide regular market analysis, including competition, demand changes and customer feedback.

Required profile

• Proven experience in retail management and sales generation.
• Strong leadership skills with the ability to build and motivate high‑performing teams.
• Analytical mindset for interpreting sales data and market trends.
• Excellent customer‑service orientation and problem‑resolution abilities.
• Ability to work collaboratively with marketing, visual and corporate teams.

Required skills