National Account Manager – Convenience

About the role

We are looking for a National Account Manager – Convenience to lead and grow Bulla Dairy Foods’ convenience channel across Australia. You will own the convenience portfolio and the Scoop range, working closely with national account, distributor and sales leadership to drive revenue and market share.

Key responsibilities

• Develop and execute sales and growth strategies for the convenience channel nationwide.
• Build, maintain and expand relationships with national and independent convenience customers.
• Create customer business plans, negotiate trading terms and manage commercial agreements.
• Identify and secure new business opportunities to deliver profitable growth.
• Lead sales and marketing activities for the Scoop portfolio in collaboration with cross‑functional teams.
• Analyse market trends, competitor activity and customer insights to inform decisions.
• Work with Sales, Marketing, Demand Planning and Operations to deliver exceptional customer outcomes.
• Manage budgets, forecasts and promotional programmes to achieve revenue, profitability and market‑share targets.

Required profile

• Proven experience within the convenience channel (mandatory).
• Background in FMCG sales, key‑account or category management.
• Strong commercial acumen and ability to develop strategic account plans.
• Excellent negotiation, communication and relationship‑management skills.
• Track record of delivering sales growth and uncovering new opportunities.
• Analytical capability to interpret data and translate insights into action.
• Ability to influence and collaborate across multiple stakeholders.
• Proactive, entrepreneurial mindset with passion for building channels.

Required skills