Manager, Marketing Insights and Portfolio

About the role

CQUniversity is recruiting a Manager, Marketing Insights and Portfolio (Higher Education Worker Level 8) within its Global Brand and Marketing Directorate. The role leads the strategic use of market intelligence and course portfolio insights to inform marketing activity across the University, working closely with the Deputy Director, Customer Strategy. It is based in Sydney, New South Wales.

Key responsibilities

• Lead the strategic use of market intelligence and course portfolio insights to inform marketing activity across the University
• Oversee the management of the domestic course portfolio so that accurate and compelling information is delivered across all prospective student touchpoints
• Lead market research and student surveys, and guide portfolio changes
• Monitor student recruitment performance and respond to emerging trends
• Translate complex data into clear, actionable strategies that improve recruitment outcomes
• Lead a high-performing team

Required profile

• Proven experience with education product development, including portfolio management and fit to existing strengths, products and campaigns, and the prospective student journey
• Demonstrated marketing management experience, especially collecting, collating and interpreting marketing data
• Experience analysing and interpreting data, market trends and performance insights to inform strategy
• Relevant postgraduate qualifications and/or extensive marketing experience, with demonstrated leadership expertise
• Full Australian work rights; visa sponsorship is not available

Required skills

• Excellent interpersonal, verbal and written communication skills
• Relationship building, networking, negotiation, consultation and public speaking
• Data analysis and interpretation

What we offer

• Total remuneration of $139,486 to $154,893 per year (salary of $117,868 to $130,887 plus 17% superannuation and leave loading)
• 17% superannuation, with the option to join a superfund
• 5.4 weeks annual leave, 10 days personal/sick leave, 5 days carer's leave and 7.25 hours service leave
• Paid parental leave of up to 26 weeks (six months)
• Employee Assistance Program and Fitness Passport

Applicants submit a CV and a 1-2 page cover letter by 3 December 2026. Pre-employment checks, including a National Police Check and/or Working with Children Check, and a fit-and-proper assessment may apply.