Head Earned Thinker (Group Account Director - PR)
Thinkerbell · Melbourne
Job description
About the role
Thinkerbell is looking for a Head Earned Thinker (Group Account Director - PR) to join its team in Melbourne. The role sits at the intersection of publicity, strategy and suitability, keeping close to the local and global news cycle and leading the agency's earned-media offering. It is a leadership position within the agency and the wider Australian marketing landscape.
Key responsibilities
- Promote the agency's earned-led offering and its day-to-day function, driving business outcomes for clients through earned media.
- Act as a mentor to Earned Thinkers and Lead Earned Thinkers, helping them develop ideas and campaigns that solve business problems creatively.
- Stay ahead of the news cycle, covering macro cultural conversations, subculture shifts, pop culture and trends, and use these moments to generate earned outcomes for clients.
- Partner with the Core Tinker to turn big ideas into reality in earned media, understanding how big ideas look and behave in the news cycle.
- Work collaboratively across the agency, bringing a paid thinker into earned projects when appropriate and encouraging a non-siloed approach across the squads led.
Required profile
- A leader within the agency and the wider Australian marketing landscape.
- Background in advertising, media agencies, brand strategy or earned media, or similar.
- Problem solver, punctual, business-minded and able to manage processes and drive results.
- Keen listener who asks many questions and stays on top of current events.
What we offer
- An agency of Thinkers and Tinkers with experience in media, research, strategy, customer experience and creative execution.
- The Institute of Measured Magic, a training and development program with internal and external training throughout the year.
- Personal Measured Magic Indicators (MMIs) to track growth in the role.
- Weekly Measured Mondays and Friday Magic Hour sessions.
- A Mind Expansion Project each year, with up to five extra days of leave to try something new.
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Published 3 hours ago
Expires 1 month from now
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Thinkerbell
Melbourne
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