Digital Communications Coordinator – Part‑Time
DRW Entertainment · Melbourne
Job description
About the role
DRW Entertainment is looking for a proactive Digital Communications Coordinator to support national tour campaigns across Australia and New Zealand. Working closely with the Marketing Manager and Tour Operations Coordinators, you will manage end‑to‑end digital marketing activities for internationally acclaimed artists, ensuring timely and consistent delivery across all platforms.
Key responsibilities
- Assist in implementing tour marketing across multiple tours and platforms.
- Prepare and schedule tour announcements on social media, gig guides, websites, and email newsletters.
- Plan, build and execute Meta advertising campaigns, including audience targeting, creative placement, copywriting, tracking and reporting.
- Analyse campaign performance using Google Analytics, Meta Insights and other platform analytics to provide actionable recommendations.
- Develop and maintain social media activity and content calendars for all DRW Entertainment channels.
- Support broader marketing initiatives aimed at boosting brand awareness and ticket sales.
- Monitor the company website and social channels, updating information as needed.
- Handle email and social media communications, ensuring timely responses.
Required profile
- Minimum 2 years of experience in a similar digital marketing role, preferably within live music, entertainment or events.
- High level of discretion and professionalism when handling confidential information.
- Excellent organisational, planning and execution skills with the ability to manage multiple priorities in a fast‑paced environment.
- Goal‑oriented, proactive and solutions‑focused mindset with a genuine passion for live entertainment.
Required skills
- Proficiency with Meta Ads Manager.
- Experience using Meta Business Suite.
- Familiarity with email marketing platforms.
- Knowledge of social media scheduling tools.
- Strong command of Google Suite.
- Ability to analyse data using Google Analytics, Meta Insights and other platform analytics.
What we offer
- Part‑time, flexible schedule with occasional evenings, weekends and travel.
- Opportunity to work on high‑profile national tour campaigns for international artists.
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Published 2 weeks ago
Expires 1 month from now
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DRW Entertainment
Melbourne
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