Marketing Manager - Luxury Retail

About the role

A growing international luxury retail business with an established presence in Australia is looking for a Marketing Manager to oversee marketing across two globally recognised luxury and premium brands. The newly created role focuses on brand awareness, customer engagement and retail performance across an expanding Australian network, with a strong pipeline of new store openings and investment in digital and e-commerce. Reporting to senior leadership, the manager translates global brand strategies into local marketing initiatives.

Key responsibilities

• Develop and run integrated marketing campaigns, retail activations and seasonal initiatives across both brands
• Lead PR, media relations, influencer engagement and brand partnerships
• Manage marketing for new store openings, from pre-launch through to opening events and post-launch reporting
• Coordinate in-store marketing, visual merchandising collateral and promotional materials
• Support the growth of the e-commerce channel with digital teams on online campaigns, CRM and customer engagement
• Manage marketing budgets, supplier relationships, campaign performance and financial reporting
• Monitor market trends, competitors and customer insights, and collaborate with international brand teams and local stakeholders

Required profile

• Experience in marketing within luxury, premium fashion, lifestyle or premium retail
• Strong PR and media relations experience
• Proven track record of executing integrated campaigns, retail activations and events
• Experience working with global or regional brand teams
• Commercial awareness, budget management experience and a results-driven approach
• Ability to manage competing priorities in a fast-paced environment

What we offer

• Competitive salary plus superannuation
• A newly created position with scope to shape the marketing function
• Work across two prestigious international brands, with exposure to senior leadership and international teams
• Growth opportunities as the Australian business expands
• Staff discounts across the brands