Strategy Director

About the role

Leo Burnett is looking for a Strategy Director to join its Sydney team and lead the strategic agenda across a portfolio of high-profile brands. The role shapes integrated thinking that connects brand, creative, media and customer experience, partnering closely with senior clients and creative talent. It suits a strategist comfortable challenging briefs, running workshops, shaping creative platforms and influencing senior stakeholders.

Key responsibilities

• Lead strategic thinking across a portfolio of integrated accounts
• Develop brand, communications and campaign strategies that connect business ambition with customer needs
• Translate research, data and cultural insight into growth opportunities
• Write inspiring creative briefs and partner with creative, media and client teams to build connected ideas across the customer journey
• Facilitate workshops, planning sessions and stakeholder conversations
• Provide trusted counsel to senior client stakeholders
• Contribute to organic growth, agency thought leadership and new business initiatives

Required profile

• Significant experience in strategy, planning, brand consulting or a related discipline
• Deep expertise in brand, communications and creative strategy
• Track record of insight-led work with commercial and creative impact
• Experience presenting to and influencing senior stakeholders
• Strong workshop facilitation and storytelling skills
• Commercial curiosity and a collaborative mindset with creative teams

Required skills

• Understanding of customer journeys, channels, media and marketing effectiveness
• Ability to synthesise complexity into clear strategic direction

What we offer

• Publicis Groupe network benefits, including a Wholeself wellbeing program and access to the Global AI Platform Marcel
• Learning and development through more than 15,000 online programs
• Career Conversations, open feedback and a diversity, equality and inclusion strategy
• Leave including Birthday Leave, flexible public holidays, extra leave after 2 years, and parental leave up to 18 weeks
• Work from anywhere for up to 6 weeks per year and a digital wellbeing platform