Senior Marketing Manager
Gybe Consulting · Woolloongabba
Job description
About the role
Lead the end‑to‑end delivery of national marketing campaigns for a rapidly growing network of 130+ offices in Australia and 45 in New Zealand. You will inherit an established creative team and a supportive Marketing Manager, giving you the autonomy to shape processes and drive results.
Key responsibilities
- Own the full lifecycle of national campaigns and priority projects, from brief through launch to post‑launch review.
- Build and implement a project‑management structure and operating rhythm for the marketing function.
- Govern brand standards across a large member network and ensure consistency.
- Direct the in‑house creative team and manage relationships with external media and digital agencies.
- Analyse campaign data to inform creative, media and conversion decisions.
Required profile
- 8+ years of marketing experience, preferably with agency background followed by client‑side roles.
- Proven project‑management expertise covering briefing, scoping, timelines and approvals.
- Experience managing brand standards in a multi‑site, franchise or membership environment.
- Track record of collaborating with in‑house and external creative teams.
- Understanding of digital lead generation, paid media and conversion optimisation.
Required skills
- Project management
- Brand governance
- Digital lead generation
- Paid media strategy
- Data‑driven decision making
What we offer
- Hybrid working model with WFH Tuesdays and flexible start/finish times.
- On‑site parking options.
- Strong investment in brand and protection of its reputation.
- Direct exposure to the CEO and senior leadership.
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Published 10 hours ago
Expires 1 month from now
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Gybe Consulting
Woolloongabba