Digital Marketing Coordinator

About the role

Lexus Australia is looking for a Digital Marketing Coordinator to join its division in a full-time permanent role, based in Port Melbourne. The division drives sales, aftersales, marketing and strategic initiatives that enhance the customer experience and strengthen the Lexus brand. The coordinator supports digital marketing initiatives that raise brand awareness, engage customers, attract new audiences and build loyalty across the Australian market. Flexible working arrangements are offered, and occasional interstate travel may be required.

Key responsibilities

• Support the development and execution of digital marketing initiatives that drive brand awareness, customer engagement, sales growth and customer loyalty.
• Coordinate content updates and communications across digital platforms such as the website, dealer extranet and model configurator.
• Monitor, analyse and report on digital marketing performance, giving insights and recommendations to improve campaign effectiveness.
• Maintain accurate reporting and data management systems to support business planning, budgeting and forecasting.
• Assist in evaluating, selecting and managing external suppliers and agency partners.
• Collaborate with internal and external stakeholders on digital marketing campaigns and customer-focused initiatives.

Required profile

• Degree in Marketing, Communications, Digital Media, Business or a related discipline.
• Experience supporting digital marketing, social media or digital communications in a commercial environment.
• Experience coordinating digital marketing campaigns, website content updates and social media across multiple platforms.
• Experience working with external agencies and suppliers.

Required skills

• Sound understanding of digital marketing principles, customer engagement strategies and digital performance analytics.
• Strong stakeholder engagement, communication and organisational skills, able to manage multiple priorities, deadlines and agency relationships.

What we offer

• Fully maintained motor vehicle (excluding fuel).
• 14.5% superannuation with subsidised income protection, life and total disability insurance.
• Annual private health insurance contribution of over $1,900.
• Family vehicle lease and purchase discounts.
• Flexible hours and workspaces, with a mix of working from home and in the office.
• Onsite gym, wellness facilities, free car parking and a discounted cafe.
• Career development, including promotions, rotations and paid professional membership.
• Paid volunteer days, matched giving program, 10 days paid domestic and family violence leave, and 26 weeks paid primary carers leave.