Brand Manager - Purina Veterinary Diets

About the role

Purina is looking for a Brand Manager to join its Pet Speciality team and lead the development and implementation of the Vet Strategy for PRO PLAN Veterinary Diets and Supplements in Australia. The role brings together brand building, veterinary recommendations and industry partnerships, working closely with the Vet Team and cross-functional partners.

Key responsibilities

• Lead the strategy and plans for the Veterinary Diets and Supplements portfolio, turning growth ambitions into action
• Create tools and education that help veterinary professionals confidently recommend PRO PLAN
• Turn insights into campaigns and experiences that connect with veterinary professionals and customers
• Lead innovation and new product launches
• Build partnerships across the veterinary industry to build trust and advocacy
• Collaborate Marketing, Veterinary and Sales teams to turn shared priorities into results
• Manage investment, track performance and find new growth opportunities

Required profile

• 5+ years' experience in marketing, sales or a related commercial role, ideally in FMCG
• Strong brand and commercial experience with a track record of turning strategy into results
• Passion for insights, using customer, consumer and shopper understanding to spot opportunities
• Experience in Pet Specialty or Veterinary channels is a bonus but not essential

Required skills

• Excellent communication, able to explain complex or scientific information clearly
• Influencing, negotiation and project management skills
• Building external partnerships and aligning cross-functional teams
• Collaborative leadership style

What we offer

• Competitive salary plus an attractive bonus program
• Up to 5 KitKat Days per year
• Personalised development and career opportunities
• Wellbeing perks: free flu vaccinations, discounted private health insurance and gym memberships
• Purchased leave, volunteering leave, sports leave and emergency services leave
• Up to 18 weeks paid parental leave
• Discounts on Nestlé products and Novated leasing options