Website Manager (Fixed-Term)

About the role

A newly created, 2-year fixed-term role reporting to the Head of Digital, leading the strategy, optimisation and governance of the organisation's public-facing websites. The client is a well-known Melbourne organisation building a more connected, personalised customer experience through specialist digital capability. The role starts with a two-year website roadmap, then leads its delivery.

Key responsibilities

• Develop and lead a website roadmap covering conversion rate optimisation, SEO, AEO, accessibility, performance and UX
• Use analytics, research and testing to build audience-centred content and journeys that drive engagement and commercial results
• Manage a retained web agency and specialist vendors, delivering projects on time and on budget
• Lead website governance and reporting, including accessibility, security and performance
• Act as subject matter expert on the next evolution of the website platform
• Lead and develop a Digital Marketing Advisor responsible for web publishing
• Bring structure to the website function through documented processes and clear ways of working

Required profile

• 5+ years managing websites, content management systems, analytics and reporting
• Track record of website roadmaps with measurable improvements in conversion, search visibility, accessibility or performance
• Project management skills and experience managing digital agencies or technology vendors; agency or consulting experience highly regarded
• Calm, collaborative and structured approach, with a passion for customer and audience experience

Required skills

• Working knowledge of WordPress (or a similar CMS)
• GA4, Search Console and optimisation tools such as heat mapping and A/B testing

What we offer

• A newly created role with clear scope and a high-performing team
• Budget to introduce new search and optimisation tools
• Hybrid working (3:2), with Wednesday as the anchor day

The recruiter is Six Degrees Executive. Applications are made through the Apply button or by contacting the recruiter directly.