Social Media Manager for Fitness & Wellness Brand

About the role

We are seeking a creative Social Media Manager to build and launch a cohesive brand identity for an Amazon affiliate brand focused on activewear, wellness, and self‑care. The role is ideal for professionals passionate about fitness and lifestyle branding who can develop a compelling social media presence that engages both beginners and enthusiasts.

Key responsibilities

• Develop a comprehensive brand style guide tailored to the fitness and wellness niche.
• Create a 30‑day social media content plan targeting fitness beginners and healthy‑lifestyle audiences.
• Design 10–20 reusable content templates for Reels, TikTok, and product‑focused posts.
• Set up or optimize social media profiles for maximum engagement and discoverability.
• Provide a growth strategy to build an engaged audience and generate affiliate commissions.
• Offer guidance on ethical promotion of Amazon affiliate products.

Required profile

• Proven experience in brand design, social media strategy, or content creation for lifestyle, fitness, or wellness brands.
• Strong portfolio demonstrating clean, aesthetic, and cohesive branding work.
• Excellent communication and collaboration skills.
• Self‑motivated, organized, and able to deliver high‑quality work within agreed timelines.

Required skills

• Adobe Creative Suite
• Canva

What we offer

• Opportunity to shape the visual and digital identity of a growing affiliate brand.
• Potential for ongoing content support or management.