Marketing Communications Executive - Lighting Technology

About the role

WE-EF is looking for a technically minded marketer to turn its lighting products into clear, compelling stories. Working across Australia and New Zealand, you will help communicate the performance, applications and benefits of the products to lighting designers, engineers, architects, sales partners and local government agencies. The role combines product messaging, digital content and event support.

Key responsibilities

• Create marketing content and coordinate product launches, turning technical specifications into clear, benefit-led messaging.
• Produce digital brochures, CPD and product solution presentations, and technical marketing materials for the Sales Partner Network.
• Update the Australian website and coordinate digital design assets and social media content.
• Support other members of the Marketing team.
• Coordinate LightBox visits with interstate sales partners and act as a key front-of-house contact, providing high-end customer service.
• Liaise with external photographers and content creators to deliver on-brand content.
• Work with the global marketing team to adapt campaigns and creative assets for Australia and New Zealand.
• Support the sales team and sales partners with product presentations, application guides and customer-facing resources.
• Track product and market developments to highlight the company's technical strengths and differentiation.

Required profile

• Experience in technical marketing, product marketing, product communications or a similar role in the lighting industry.
• Understanding of technical information and experience turning it into clear customer benefits.
• Strong writing, presentation, organisation and stakeholder coordination skills.
• Proactive, detail-focused and able to manage deadlines across multiple projects.
• Lighting experience is highly regarded, but candidates from electrical, engineering, architectural products or other technical industries are encouraged to apply.

Required skills

• Confidence working with digital content, presentations and marketing collateral.
• Design software or CMS experience is an advantage.

The employer describes the role as a broad marketing, communications and event management position within a highly recognised international lighting brand, with collaboration between global and local teams.