SEO Specialist – Own Strategy & Execution
Hatch · Sydney et périphérie
Job description
About the role
You will own the SEO strategy and execution for a portfolio of Australian client accounts. This is a hands‑on position where you decide what needs to happen, implement the work, and clearly explain results to non‑technical clients.
Key responsibilities
- Conduct thorough technical SEO audits (crawl errors, Core Web Vitals, page speed, schema, canonicals, etc.).
- Prioritise and resolve technical issues in collaboration with web developers.
- Monitor Google Search Console and GA4 data, reacting to algorithm updates and traffic changes.
- Develop keyword strategies, create detailed content briefs, and optimise on‑page elements for relevance and E‑E‑A‑T.
- Audit title tags, meta descriptions, headings, internal linking, and identify content gaps.
- Assess backlink profiles with SEMrush or Ahrefs, build quality link‑acquisition plans, and track domain authority trends.
- Serve as the primary SEO contact for clients, delivering plain‑language monthly reports and running strategy sessions.
- Collaborate with the Google Ads team to align keyword architecture and avoid cannibalisation.
Required profile
- 2+ years of dedicated SEO experience managing multiple client accounts.
- Strong technical SEO knowledge, able to diagnose crawl budget or Core Web Vitals issues independently.
- Excellent written communication skills for explaining complex SEO concepts to non‑technical stakeholders.
- Familiarity with WordPress at a level sufficient to implement on‑page changes.
Required skills
- Screaming Frog
- SEMrush
- Ahrefs
- Google Search Console
- GA4
- Core Web Vitals
- WordPress
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Published 3 days ago
Expires 1 month from now
9 views · 0 applications
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Hatch
Sydney et périphérie
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