Senior Field Marketing Manager – Talent Solutions
LinkedIn · Sydney
Description du poste
About the role
LinkedIn is seeking a Senior Field Marketing Manager to lead talent‑focused, customer‑centric marketing programs across Australia. You will partner with regional and global teams to design and execute integrated campaigns that drive acquisition, growth, and stronger relationships with HR decision‑makers and influencers.
Key responsibilities
- Support the execution of the Regional Marketing Strategy for Australia.
- Develop strategic plans for new‑customer acquisition and existing‑customer growth.
- Define go‑to‑market initiatives including content, account‑based marketing, executive engagement, customer evidence, and events.
- Own performance measurement, insight generation, and data‑led optimisation of marketing spend.
- Collaborate with Product Marketing, Sales, Communications and cross‑functional stakeholders to translate market insights into actionable programs.
- Leverage AI‑enabled workflows to improve productivity, uncover insights, and scale execution.
Required profile
- Strategic, commercially minded marketer with a proven track record of delivering measurable growth.
- Strong analytical ability to interpret customer data, market trends, and campaign results.
- Excellent leadership, influence and collaboration skills in a highly matrixed environment.
- Passion for applying emerging technologies to evolve marketing strategies.
Required skills
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